A lead magnet is the free incentive you offer in exchange for someone joining your email list. Email marketing is one of the most effective marketing strategies for running a profitable online…
Category: Digital Marketing
Strengths: the first step in your SWOT analysis
These are the 4 steps to your analysis plan. Can you guess the first step in your competitive analysis? Strengths? Weaknesses? Opportunities? threats? If you chose “threats”, you chose correctly. You can…
How critical is the role of a product manager?
“Success is just a never-ending process of getting better and better at whatever it is you’re trying to achieve.” – John Traver, Co-Founder and CTO of Frame.io A question often asked today…
Description of cloud computing
Cloud computing is an information technology paradigm that enables ubiquitous access to shared pools of configurable system resources. It is called cloud computing because the information accessed is in “the cloud” and…
What do Dan Kennedy, Brendon Burchard, Tony Robbins and Sharon Pearson have in common?
Those who master their message, know their customers and pack their ‘character’ have great influence in the marketplace and attract publicity through their energy, persistence and leadership skills. Dan Kennedy, Brendon Burchard,…
How we rebrand, redesign and redefine a small business
A Case Study on Innovative Sleep Solutions, Surrey, BC Our team loves helping small business owners rebrand, from bringing website redesign ideas to life to increasing social media engagement. It is not…
Promotions, offers and discount coupons – the best way to increase online sales!
Nowadays, commercial merchants believe that product sales increase when they sell their products through online group offers: several merchants have reported that their online sales have skyrocketed by more than 50% as…
How to do off-page SEO
Off-Page SEO Benefits for Website Owners Rise in Rankings If off-page SEO is done correctly, it helps to drive more traffic to the website and thus affects our ranking on the search…
Copywriting – How To Write A Good Craigslist Ad
There are five parts to writing a good Craigslist ad. If you craft each part carefully, using the fundamental laws of copywriting, you’ll have a good chance of selling your product or…
Underused SEO Link Building Tactics Small Businesses Should Implement
When it comes to SEO or search engine optimization, link building is one of the most critical aspects. If done correctly, it helps businesses improve their website traffic. Effective link building strategies…